Camera phones have often been criticized for inferior photo quality. But those days are over now that Nokia PureView technology has arrived. As implemented in the pioneering Nokia 808 PureView, a comparatively huge sensor - both in terms of physical size (1/1.2 inch) and resolution (41 MP) - serves as the key to real world photographic performance. Nokia PureView technology also uses smart pixel oversampling techniques for lossless digital zooming and noise free photos and videos. Nokia PureView technology is only the beginning of a revolution in mobile imaging, as Nokia promises to bring it to more products in the future.