TIPA’s Best Design Award is granted to a product that combines functionality with a unique design concept in an aesthetically pleasing manner. The “hybrid instant” instax SQUARE SQ10 appeals to the “analogue “ trend by offering a combination of digital capture and “instant” print technologies. This handsome and portable camera has both left and right double shutter buttons with AE/AF lock, numerous creative shooting modes with macro, and a command dial that can be used to initiate editing, processing and printing operations. Images can be saved to the camera’s internal memory or a micro SD card and output on a dedicated printer loaded with instax SQUARE “film.”